Altitude Group plc is an end-to-end solutions provider for branded merchandise across a variety of sectors, from the corporate and print vertical markets to the higher-education and collegiate sectors. It delivers products and services in two distinct areas, including Services and Merchanting. Services are derived from operating distributor/vendor networks in the promotional products’ industry comprising technology and software applications, membership subscriptions, preferred partner programs, and marketing services programs. Its Merchanting programs focus on the sale of promotional products and includes AIM Capital Solutions (ACS) and its AMPs. Technology is at its core, and it supports its Services and Merchanting divisions with its technology platforms providing product search engines, order management tools, design applications, and e-commerce sites that deliver solutions. Its trading platform facilitates the execution of both offline and online transactions.