Mobivity Holdings Corp. is a global provider of personalized reward performance solutions for brands. The Company’s cloud-based Connected Rewards technology delivers billions of consumers offers and rewards by connecting retail, restaurant, and convenience brand offers to gameplay in mobile games. Through its partnerships with game publishers, developers, and ad networks, the Company connects the universe of mobile game consumers to its broad network of brands. Through Connected Rewards, game developers attract more players to their games, brands experience more traffic from players redeeming their brand offers in-store and online, and consumers get rewards from brands they love by playing mobile games. Its recurrency platform is delivered as a software-as-a-service (SaaS) platform used by convenience and quick service restaurant brands to build and engage with their customers. Through its Connected Rewards business, its platform provides incentivized programs in digital environments.