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DMS

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Recommendation Rating

1.5

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5

1 = STRONG BUY | 2 = BUY | 3 = HOLD | 4 = UNDERPERFORM | 5 = SELL

Analysts’ Price Targets

Mean 3.44

Low: 1.5

High: 6

Total Analysts: 4

Company Profile

Digital Media Solutions, Inc. is a digital performance marketing company. The Company provides technology-enabled digital performance advertising solutions connecting consumers and advertisers. The Company operates through three segments: Brand Direct, Marketplace and Other. The Brand Direct segment consists of services delivered against an advertiser’s brand, while the Marketplace segment is made up of services delivered directly against the DMS brand. In the Other segment offers services provided by DMS, which include software as a service (SaaS) and digital media services that are managed on behalf of the customer. It operates as a performance marketing engine for companies across numerous industries, including consumer finance, education, automotive, insurance, home services, brand performance, gig, health and wellness and career. Through its agency business, it provides access and control over the advertising spend of clients, and also offers marketing automation SaaS to clients.

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